YOC AG

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Using a brand portal created by YOC, Mercedes-Benz broadened its communication with customers with mobile marketing as a self-contained communications channel.

Initially launching in Germany, the Mercedes-Benz mobile portal will be rolled out gradually across Europe and internationally. With this, YOC will be employing various innovations in mobile Internet technology. The portal is rich in information and entertainment value around the Mercedes-Benz brand and is continuously updated and expanded.