In the first quarter of 2010, the YOC Group generated the highest quarterly turnover and the highest quarterly result in company history, confirming the forecast of 18 May 2010.
The market for Mobile Advertising experienced a strong upswing in 2009. YOC Mobile Advertising GmbH reports a continuation of this development in 2010.
The YOC Group, Europe's largest mobile marketer, brings advertisers onto the iPad. YOC is in a position to adapt mobile advertising formats to the specific requirements of the iPad via their leading AdServer technology. In addition to the already known advertising formats, YOC presents “Showroom Ad”, an advertising format that was specially designed for the iPad.
In the first quarter of 2010, the YOC Group generated the highest quarterly turnover in company history. With provisional turnover of € 8.0 million, the company reported an increase of 32% compared to the first quarter of the previous year.
YOC AG focussed on further strategic development of the company in the 2009 financial year. Extensive technological and strategic action helped to strengthen the leading position held on the European market for mobile marketing.
Mobile booking and check-in are now a reality for customers of the Air Berlin airline. Last week Air Berlin launched its mobile mobile.airberlin.com portal - right on time for the International Tourism Exchange (ITB).
The management of YOC AG (ISIN DE0005932735, YOC) has purchased 5,250 of its own shares on the stock exchange over the past few days.
The Expandable Ad Interactive presents a number of advantages to advertisers and users. The car manufacturer Peugeot is the first to use this new mobile advertising tool for its British mobile advertising campaign.
Cruise lovers can rejoice: since early February they can access all information on AIDA Cruises at m.aida.de, even while on the go.